Companies Exploit Pride Month for Money, but Don’t Support the LGBTQI+ Community


Madison Tovey, Writer, Editor-in-Chief

Pride month is a time of commemoration for the efforts of those who protested at stonewall on June 28th, 1969. It is also a time to support those of the LGBTQIA+ community now. But is pride exploited by anti-LGBTGIA+ companies for profit?

In short; yes. Companies will donate to republican politicians’ campaigns all months of the year, in which the majority of the party voted against the Equality Act of 2021. While then in June show “support” with prideful commercials and rainbow packing tape.

Amazon’s PAC split donations between democratic political candidates, who were given 659,000$, and republican political candidates, who received 648,500. According to Insider: more than $460,000 of those donations went to politicians who voted against the Equality Act. But then when pride month rolled around, Amazon’s homepage sported ads for books by LGBTQIA+ authors, pride clothes, and rainbow everything.

While companies could support smaller, queer owned businesses, or make their facilities 100% queer friendly, they see a celebration of pride as a profitable cabal.